Sonic X Tracker - Project

Product

In the Fall of 2020-2021, I signed up for Sales and E-Commerce for my Marketing minor. In the class, we worked on creating a product and brand by building it into an actual business plan. Throughout the class, I worked with each step of the business process from product design to brand development, marketing, and website design. As a class, we chose which student’s idea we wanted to pursue further as we created the business. This project consists of steps and designs we created during the process.

Throughout the project, I learned what it took to create a business from nothing. This class also taught me how a business should work culturally. It was not the easiest trying to please a class of twenty people on how the business should be run. The project was a great reminder that there will be disagreements regarding how a business should be organized. The project was great for the practical and social aspects of the business world.